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October 31, 2024

FairPlay: Fairness in Lending

In a world where financial decisions are increasingly driven by algorithms, fairness often takes a backseat.

In a world where financial decisions are increasingly driven by algorithms, fairness often takes a backseat. I've personally spent months in the trenches of portfolio data trying to squeeze out more approvals from leads, but never quite putting to mind the inherent biases of the data those decisions were based on.

But what if improving fairness could also drive profits?

FairPlay offers "Fairness-as-a-Service," using AI to help financial institutions identify and reduce these biases in their decision-making models. Their two core products—Fairness Analysis and Second Look—allow lenders to monitor disparities and re-evaluate declined loan applications for historically disadvantaged groups.

Why does this matter? Because greater fairness means more opportunities for underserved borrowers while boosting the bottom line.